{"id":1626,"date":"2018-06-29T13:21:30","date_gmt":"2018-06-29T11:21:30","guid":{"rendered":"https:\/\/emagazin.plus\/?p=1626"},"modified":"2020-01-23T17:33:24","modified_gmt":"2020-01-23T16:33:24","slug":"metropole-a-jeji-strukturalni-promena","status":"publish","type":"post","link":"https:\/\/emagazin.plus\/cz\/metropole-a-jeji-strukturalni-promena\/","title":{"rendered":"Metropole a jej\u00ed struktur\u00e1ln\u00ed prom\u011bna"},"content":{"rendered":"

Centr\u00e1ln\u011b v Severn\u00edm Por\u00fdn\u00ed-Vestf\u00e1lsku se rozkl\u00e1daj\u00edc\u00ed metropole R\u00far (n\u011bmecky Metropole Ruhr) je s v\u00edce ne\u017e 5 miliony obyvatel nejv\u011bt\u0161\u00ed m\u011bstskou aglomerac\u00ed v N\u011bmecku a t\u0159et\u00ed nejv\u011bt\u0161\u00ed v Evropsk\u00e9 unii. D\u00edky poloze uprost\u0159ed Evropy odtud kamiony za t\u0159i hodiny j\u00edzdy dostihnou 60 milion\u016f lid\u00ed. S\u00eddlo v Por\u00fa\u0159\u00ed na\u0161lo 160 000 firem. J\u00e1dro tvo\u0159\u00ed m\u011bsta Dortmund, Bochum, Essen a Duisburg, kter\u00e1 jsou hospod\u00e1\u0159sk\u00fdmi a kulturn\u00edmi centry regionu.<\/strong><\/em><\/p>\n

T\u011b\u017eebn\u00edm a ocel\u00e1\u0159sk\u00fdm pr\u016fmyslem a uk\u00e1zkovou struktur\u00e1ln\u00ed prom\u011bnou se region celosv\u011btov\u011b proslavil. Podstatn\u00fdm pro p\u0159echod od pr\u016fmyslov\u00e9 tepny ke znalostn\u00edmu regionu zam\u011b\u0159en\u00e9mu na slu\u017eby byl vznik nov\u00fdch ploch na m\u00edst\u011b p\u016fvodn\u00edch pr\u016fmyslov\u00fdch are\u00e1l\u016f. C\u00edlem bylo obnoven\u00ed t\u011bchto lokalit a op\u011btovn\u00e9 pr\u016fmyslov\u00e9 a komer\u010dn\u00ed vyu\u017eit\u00ed. Je\u0161t\u011b p\u0159ed odstaven\u00edm dol\u016f se p\u0159edstavitel\u00e9 regionu dohodli na tom, jak by jeho budoucnost m\u011bla vypadat. A tak kup\u0159\u00edkladu pod sloganem \u201ePr\u00e1ce v parku\u201c v n\u011bkdej\u0161\u00edch pr\u016fmyslov\u00fdch are\u00e1lech vznikaly nov\u00e9 parky pro slu\u017eby a komer\u010dn\u00ed \u00fa\u010dely, ale i technologick\u00e1 centra a inkub\u00e1tory pro za\u010d\u00ednaj\u00edc\u00ed podnikatele.<\/p>\n

 <\/strong>Od dol\u016f k high-tech <\/strong><\/p>\n

P\u0159\u00edkladem vyda\u0159en\u00e9 prom\u011bny r\u00farsk\u00e9 metropole je b\u00fdval\u00fd uheln\u00fd d\u016fl Zollverein, je\u017e je dnes vedle kulturn\u00edho a kreativn\u00edho i v\u00fdznamn\u00fdm hospod\u00e1\u0159sk\u00fdm centrem. Jako sou\u010d\u00e1st sv\u011btov\u00e9ho d\u011bdictv\u00ed UNESCO a l\u00edhe\u0148 \u0161pi\u010dkov\u00fdch technologi\u00ed slu\u010duje na jednom m\u00edst\u011b vzd\u011bl\u00e1v\u00e1n\u00ed, prostor pro akce a inkub\u00e1tor pro startupy. Optim\u00e1ln\u00ed um\u00edst\u011bn\u00ed na prostranstv\u00ed b\u00fdval\u00e9ho uheln\u00e9ho dolu a koksovny na\u0161lo i n\u011bkolik muze\u00ed, \u010d\u00e1st Um\u011bleck\u00e9 univerzity Folkwang nebo takzvan\u00e9 \u201e\u017eiv\u00e9 laborato\u0159e\u201c a \u201elaborato\u0159e budoucnosti\u201c (anglicky Living Labs a Future Labs), tedy re\u00e1ln\u00e1 testovac\u00ed a experiment\u00e1ln\u00ed prost\u0159ed\u00ed. V budoucnu by tu m\u011bly vznikat dal\u0161\u00ed think tanky a inovativn\u00ed d\u00edlny. Ve vrcholn\u00e9 f\u00e1zi pracovalo v dole, kter\u00fd byl v roce 1986 odstaven, na 8000 horn\u00edk\u016f. Dneska je v are\u00e1lu v nejr\u016fzn\u011bj\u0161\u00edch oborech zam\u011bstn\u00e1no skoro 2000 lid\u00ed.<\/p>\n

Struktur\u00e1ln\u00edmi zm\u011bnami se v regionu postupn\u011b etablovaly vysok\u00e9 \u0161koly a univerzity i nov\u00e9 technologicky zam\u011b\u0159en\u00e9 trhy jako \u00fa\u010dinn\u00e9 vyu\u017e\u00edv\u00e1n\u00ed zdroj\u016f, ekonomika zdrav\u00ed a mobilita, kter\u00e9 tu spole\u010dn\u011b vytv\u00e1\u0159\u00ed zhruba 500 000 pracovn\u00edch m\u00edst. Takto pozitivn\u00ed v\u00fdvoj je mo\u017en\u00fd i d\u00edky tomu, \u017ee si region zachoval sv\u00e9 pr\u016fmyslov\u00e9 srdce. A pr\u00e1v\u011b pr\u016fmyslov\u00e9 j\u00e1dro v Por\u016f\u0159\u00ed st\u00e1le je\u0161t\u011b zam\u011bstn\u00e1v\u00e1 300 000 lid\u00ed. K tradi\u010dn\u00edm podnik\u016fm se \u0159ad\u00ed Thyssenkrupp nebo Haniel, tis\u00edce pracovn\u00edch m\u00edst v metropoli zaji\u0161\u0165uj\u00ed tak\u00e9 firmy Evonik nebo Duispor, nejv\u011bt\u0161\u00ed vnitrozemsk\u00fd p\u0159\u00edstav na sv\u011bt\u011b v Duisburgu.<\/p>\n

 <\/strong>Od j\u00e1dra pr\u016fmyslu k inovativn\u00edm slu\u017eb\u00e1m<\/strong><\/p>\n

Dneska je region symbolem digitalizace. K dispozici m\u00e1 i nutnou infrastrukturu pro inovativn\u00ed a sm\u011br ud\u00e1vaj\u00edc\u00ed n\u00e1pady; v metropoli s\u00eddl\u00ed cel\u00e1 \u0159ada firem, kter\u00e9 se aktivn\u011b pod\u00edl\u00ed na digit\u00e1ln\u00ed transformaci. Nen\u00ed proto n\u00e1hodou, \u017ee dv\u011b sv\u011btov\u011b nejv\u00fdznamn\u011bj\u0161\u00ed softwarov\u00e9 firmy Adesso a Materna maj\u00ed s\u00eddlo pr\u00e1v\u011b v Dortmundu.<\/p>\n

M\u011bsto Bochum je mimo jin\u00e9 zn\u00e1m\u00e9 jako domov mnoha v\u00fdznamn\u00fdch firem v oblasti IT bezpe\u010dnosti, zat\u00edmco Dortmund se profiluje jako m\u011bsto takzvan\u00fdch \u201eBig Data\u201c, tedy enormn\u00edho objemu dat, jejich inovativn\u00edho vyu\u017eit\u00ed a sdru\u017eov\u00e1n\u00ed. Por\u016f\u0159\u00ed m\u00e1 nav\u00edc nejmlad\u0161\u00ed, z\u00e1rove\u0148 ale i nejhust\u0161\u00ed s\u00ed\u0165 vysok\u00fdch \u0161kol v N\u011bmecku. Na tamn\u00edch 21 vysok\u00fdch \u0161kol\u00e1ch se vzd\u011bl\u00e1v\u00e1 290 000 student\u016f. Pro podniky jsou ide\u00e1ln\u00ed z\u00e1sob\u00e1rnou lidsk\u00e9ho kapit\u00e1lu. Na 60 mimouniverzitn\u00edch v\u00fdzkumn\u00fdch institut\u016f nadto zaji\u0161tuje p\u0159enos mezi v\u011bdou a firmami a naopak.<\/p>\n

Inovativn\u00ed \u0159e\u0161en\u00ed v logistice<\/strong><\/p>\n

Silnou str\u00e1nkou r\u00farsk\u00e1 metropole je i logistika, a to p\u0159edev\u0161\u00edm \u0159e\u0161en\u00ed pro Logistiku 4.0. V\u00edce ne\u017e 160 firem a 12 v\u00fdzkumn\u00fdch za\u0159\u00edzen\u00ed spole\u010dn\u011b v r\u00e1mci iniciativy EffizienzCluster LogistikRuhr vyv\u00edj\u00ed technologie pro logistiku budoucnosti. V Dortmundu s\u00eddl\u00ed i nejv\u011bt\u0161\u00ed v\u00fdzkumn\u00e1 instituce v oblasti logistiky na sv\u011bte, Fraunhofer\u016fv institut pro tok materi\u00e1lu a logistiku (IML).<\/p>\n

 <\/strong>V centru z\u00e1jmu zahrani\u010dn\u00edch investor\u016f<\/strong><\/p>\n

Z\u00e1sluhou se struktur\u00e1ln\u00ed prom\u011bnou souvisej\u00edc\u00ed <\/u>diversifikace hospod\u00e1\u0159stv\u00ed, kter\u00e9 bylo do t\u00e9 doby v\u00fdhradn\u011b jednostrann\u011b zam\u011b\u0159eno, se Por\u016f\u0159\u00ed dostalo do hled\u00e1\u010dku zahrani\u010dn\u00edch investor\u016f. Kampan\u00ed \u201eM\u011bsto m\u011bst\u201c (Stadt der St\u00e4dte) region propaguje tamn\u00ed p\u0159\u00edzniv\u00e9 podm\u00ednky pro investory, podnikatele i pracovn\u00ed s\u00edlu. Podpora hospod\u00e1\u0159stv\u00ed Severn\u00edho Por\u00fdn\u00ed-Vestf\u00e1lska  NRW.INVEST spole\u010dn\u011b s metropol\u00ed R\u00far a jednotliv\u00fdmi m\u011bsty pak v zahrani\u010dn\u00ed za region aktivn\u011b lobbuj\u00ed. Marketingovou kampan\u00ed \u201eGermany at its best: Nordrhein-Westfalen\u201c d\u011bl\u00e1 NRW.INVEST reklamu kl\u00ed\u010dov\u00fdm t\u00e9mat\u016fm jako Pr\u016fmysl 4.0, logistika nebo mobilita, ale i Por\u016f\u0159\u00ed samotn\u00e9mu.<\/p>\n

\"\"<\/p>\n

Prost\u0159ednictv\u00edm po\u010detn\u00fdch akc\u00ed jako Konference Polsko nebo Business and Investors Forum China Severn\u00ed Por\u00fdn\u00ed-Vestf\u00e1lsko oslovuje zahrani\u010dn\u00ed investory p\u0159\u00edmo v lokalit\u011b. Ruhrsummit je pak nejv\u011bt\u0161\u00ed startupovou konferenc\u00ed v t\u00e9to spolkov\u00e9 zemi na R\u00fdnu s mezin\u00e1rodn\u00edmi startupy z v\u00edce ne\u017e 50 zem\u00ed. Ka\u017edoro\u010dn\u00ed \u201eHospod\u00e1\u0159sk\u00fd \u0161tamti\u0161 \u010cesko\u201c (Wirtschaftsstammtisch Tschechien), kter\u00fd NRW.INVEST po\u0159\u00e1d\u00e1 s obchodn\u00ed a pr\u016fmyslovou komorou IHK Dortmund jako\u017eto z\u00e1stupnou komorou pro \u010ceskou republiku, vyzdvihuje mimo jin\u00e9 klady podnikatelsk\u00e9ho klimatu v Por\u016f\u0159\u00ed.<\/p>\n

Mezi zahrani\u010dn\u00edmi firmy, kter\u00e9 si do metropole R\u00far u\u017e na\u0161ly cestu, jsou Amazon, BP, Caterpillar, Cyberdyne, IKEA, Meta Biomed, Mitsubishi Hitachi, NGC, QD Laser, Seacon, Shimadzu nebo Wisco. V roce 2017 region do NRW p\u0159il\u00e1kal p\u0159ibli\u017en\u011b 18 procent investi\u010dn\u00edch projekt\u016f ze zahrani\u010d\u00ed. V metropoli pak dokonce asi 30 procent v\u0161ech nov\u011b vznikl\u00fdch pracovn\u00edch m\u00edst vytv\u00e1\u0159\u00ed mezin\u00e1rodn\u00ed investo\u0159i.<\/p>\n

Autor: NRW.INVEST<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

Centr\u00e1ln\u011b v Severn\u00edm Por\u00fdn\u00ed-Vestf\u00e1lsku se rozkl\u00e1daj\u00edc\u00ed metropole R\u00far (n\u011bmecky Metropole Ruhr) je s v\u00edce ne\u017e 5 miliony obyvatel nejv\u011bt\u0161\u00ed m\u011bstskou aglomerac\u00ed<\/p>\n","protected":false},"author":1,"featured_media":1627,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":""},"categories":[25,148],"tags":[35,142,149,153,237],"class_list":["post-1626","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-analyza-de-nur-tschechisch","category-plus-03-2018","tag-innovation","tag-tschechische-wirtschaftskammer","tag-ostrava","tag-bergbau","tag-deutschland"],"translation":{"provider":"WPGlobus","version":"3.0.0","language":"cz","enabled_languages":["de","cz"],"languages":{"de":{"title":true,"content":true,"excerpt":false},"cz":{"title":true,"content":false,"excerpt":false}}},"yoast_head":"\nMetropole a jej\u00ed struktur\u00e1ln\u00ed prom\u011bna - 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