{"id":5795,"date":"2020-08-10T14:38:39","date_gmt":"2020-08-10T12:38:39","guid":{"rendered":"https:\/\/emagazin.plus\/?p=5795"},"modified":"2025-02-06T10:38:40","modified_gmt":"2025-02-06T09:38:40","slug":"der-rueckspiegel-dr-borek-severa","status":"publish","type":"post","link":"https:\/\/emagazin.plus\/cz\/der-rueckspiegel-dr-borek-severa\/","title":{"rendered":"Zp\u011btn\u00e9 zrc\u00e1tko: Dr. Borek Severa"},"content":{"rendered":"\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"272\" src=\"https:\/\/emagazin.plus\/wp-content\/uploads\/2020\/08\/Rueckspiegel_Severa_Zitat-1024x272.png\" alt=\"\" class=\"wp-image-5794\" srcset=\"https:\/\/emagazin.plus\/wp-content\/uploads\/2020\/08\/Rueckspiegel_Severa_Zitat-1024x272.png 1024w, https:\/\/emagazin.plus\/wp-content\/uploads\/2020\/08\/Rueckspiegel_Severa_Zitat-300x80.png 300w, https:\/\/emagazin.plus\/wp-content\/uploads\/2020\/08\/Rueckspiegel_Severa_Zitat-768x204.png 768w, https:\/\/emagazin.plus\/wp-content\/uploads\/2020\/08\/Rueckspiegel_Severa_Zitat.png 1069w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p style=\"color:#072789;font-size:22px\" class=\"has-text-color wp-block-paragraph\">Co byste dnes poradil sv\u00e9mu mlad\u0161\u00edmu j\u00e1?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Z\u00e1v\u011br profesn\u00ed dr\u00e1hy, kter\u00e1 v m\u00e9m p\u0159\u00edpad\u011b prob\u00edhala z poloviny v N\u011bmecku a z poloviny v \u010cesku, b\u00fdv\u00e1 ide\u00e1ln\u00edm okam\u017eikem pro rady a doporu\u010den\u00ed t\u011bm, kdo naopak s profesn\u00ed dr\u00e1hou pr\u00e1v\u011b za\u010d\u00ednaj\u00ed. N\u011bkdo o tom p\u00ed\u0161e knihu, j\u00e1 bych se r\u00e1d omezil na jedno z\u00e1kladn\u00ed pravidlo, kter\u00e9 mi vtloukl do hlavy m\u016fj prvn\u00ed \u0161\u00e9f v jedn\u00e9 reklamn\u00ed agentu\u0159e ve Frankfurtu nad Mohanem a kter\u00e9 jsem pozd\u011bji velmi ocenil ve sv\u00e9 vlastn\u00ed agentu\u0159e v Praze: \u201eTen, kdo jednou z\u00e1kazn\u00edkovi \u0159ekne, \u017ee n\u011bco nejde, m\u00e1 pad\u00e1ka\u201c. D\u00edky tomu jsem se nau\u010dil, \u017ee v situac\u00edch, kter\u00e9 vypadaj\u00ed beznad\u011bjn\u011b, je pro pevn\u00fd a dlouhodob\u00fd vztah se z\u00e1kazn\u00edkem rozhoduj\u00edc\u00ed hledat p\u0159esv\u011bd\u010div\u00e9 alternativy a \u0159e\u0161en\u00ed.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Dr. Borek Severa<\/strong>, managing director, MediaTrust Communications spol. s r.o.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>\u2026 po studiu ve Frankfurtu nad Mohanem pracoval jako poradce v oblasti komunikace v n\u011bmeck\u00fdch reklamn\u00edch agentur\u00e1ch a firm\u00e1ch. V roce 1994 zalo\u017eil v Praze vlastn\u00ed komunika\u010dn\u00ed a PR agenturu. Krom\u011b toho m\u00e1 pod\u00edl v jedn\u00e9 filmov\u00e9 produk\u010dn\u00ed firm\u011b. V letech 1992-2016 byl reprezentantem Nadace Friedricha Naumanna v Praze. K jeho kon\u00ed\u010dk\u016fm pat\u0159\u00ed hudba, film, cyklistika a b\u011bh na ly\u017e\u00edch.<\/em><\/p>\n<!-- AddThis Advanced Settings generic via filter on the_content -->","protected":false},"excerpt":{"rendered":"<p>V na\u0161\u00ed rubrice \u201cZp\u011btn\u00e9 zrc\u00e1tko\u201d pokl\u00e1d\u00e1me mana\u017eer\u016fm ot\u00e1zku: \u201eCo byste dnes poradil sv\u00e9mu mlad\u0161\u00edmu j\u00e1?\u201d<!-- AddThis Advanced Settings generic via filter on wp_trim_excerpt --><\/p>\n","protected":false},"author":1,"featured_media":5810,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":""},"categories":[274,200],"tags":[],"class_list":["post-5795","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food-02-2020","category-top-manager-tip-der-rueckspiegel"],"translation":{"provider":"WPGlobus","version":"3.0.0","language":"cz","enabled_languages":["de","cz"],"languages":{"de":{"title":true,"content":true,"excerpt":true},"cz":{"title":true,"content":true,"excerpt":true}}},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.4 - 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